Ab InBev says they are making the change to save millions on production costs, which will allow them to avoid a 7.8 percent price increase that is being imposed by some other beer makers.
"Our decision to bring Stella Artois, Budweiser and Beck's to the UK market at 4.8 percent abv during 2012 is in line with evolving UK category trends," an AB InBev spokeswoman told The Grocer.
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